This 10-minute comedy training video needed to hold the attention of 20-something sales associates at outdoor stores, while educating them on the details of PrimaLoft insulation.
Snapshots of the PrimaLoft Comfort Translator
PrimaLoft® is the leading insulation provider for over 500 brands worldwide. My work for this AOR account includes branding, traditional media (print, OOH, collateral), all digital and social media, experiential, and shopper marketing/POS for both B2C and B2B audiences.